Plenty of people stop at a booth, pick something up, put it back and walk on. Some of them would happily order later if they could find you again. A QR code on your table lets people find your shop after they walk away. This short video shows the free QR code generator at vqrgen.com, which needs no sign-up.
How It Works
- Paste in your link. Your shop, your Instagram, your website, whatever you want people to land on.
- Add a line of text. It goes under the code, so people know what they're scanning.
- Download or print. The code is ready as soon as you've entered the link.
Save Your Links
You can save your shop, Instagram and website links, and then each code is one click. That's handy if you keep one code on the table sign, another on your business cards and a third by the register, or if you need to reprint one before a show.
What to Point It At
Your online shop is the most direct path to a sale after the fair. Instagram keeps you in touch with the window shoppers. Your website works for everything else. A clear line of text under each code tells people which is which, so nobody scans the wrong one.
For more ideas on what to link and where to put the code on your display, see my earlier post on VQRGen for craft fair vendors. And if you're printing signs anyway, the price tag maker is worth a look too.
Part of VendorTools
This is one of the VendorTools tools, a set of free calculators and checklists for craft fair and market vendors. You can see the rest in my VendorTools hub post. If you want to track every show, your sales and your costs in one place, that is what FairKeep is for, and my FairKeep overview covers what it does.
More short how-tos on the VARØ Industries YouTube channel.
More short how-tos on the VARØ Industries YouTube channel.